CorTrust Mortgage and Home Equity
With interest rates rising, housing availability shrinking and costs rising, CorTrust needed a little boost for their mortgage business. At the same time, many large banks are getting out of the Home Equity Line of Credit (HELOC) business. This created a great opportunity for a strong, community bank like CorTrust to stand out in the market.
We worked with our friends at 1856 LLC to create a new series of TV spots that are running on broadcast, cable and streaming in South Dakota and Minnesota.
- Employee Engagement