CorTrust Bank — Lighten Up!
After a couple of years of running image building ads, CorTrust needed a campaign that would put mortgages on the books and drive new customers to open checking accounts. They called ADwërks.
We created a new simple, clean, graphic look that used their strong purple, green, and white color palette. What started with billboards, a bus wrap, and print and expanded to include radio, television, and digital display ads.
CorTrust loved the look and not to be immodest, but we did too!
- Employee Engagement